Farsons Shandy, one of the more recognisable brands within the Farsons portfolio since 1984, has unveiled a vibrant new packaging design that reflects the brand's light, refreshing and easy-going character.

The rebrand introduces a brighter, more contemporary visual identity, featuring fresh colours and modern design elements that enhance shelf appeal while remaining true to the brand's heritage.

Brewed with natural citrus flavour and containing just 2.2% alcohol by volume, Farsons Shandy offers a light and refreshing drinking experience, making it an ideal choice for consumers seeking a flavourful, lower-ABV beverage.

"Farsons Shandy has long been Malta's go-to shandy, enjoyed by generations of consumers," said Karl Bondin, Head of Marketing. "This refreshed identity allows us to connect with a new generation of consumers while preserving the authenticity and heritage that have made the brand so popular over the years."

The relaunch comes at a time when consumer demand for lighter and lower-alcohol beverages continues to grow. The refreshed branding is designed to strengthen Farsons Shandy's appeal among existing fans while attracting a broader audience looking for refreshing, easy-drinking alternatives.

With its renewed look Farsons Shandy is set to continue its legacy as a refreshing favourite for consumers across Malta.

Farsons Shandy is available nationwide in 33cl cans and 25cl returnable glass bottles.