About - Group Structure - Trident

About / News

News details

Kinnie celebrates 60th anniversary with a bang 5/10/2012

The Kinnie 60th anniversary celebrations reached their peak with a lovely event organised for various dignitaries and corporate clients at Herbert Ganado Gardens in Floriana during the Malta Fireworks Festival.

Addressing the guests, Mr Louis A. Farrugia, Chairman of The Farsons Group, explained that it was fitting that this important milestone in the brand’s life was being celebrated during the Malta Fireworks Festival, “Any resident of Malta can attest to the fact that Kinnie is a household name in Malta. Maltese people feel that it is part of our national heritage and it is fitting therefore that we are celebrating this anniversary in conjunction with the Malta Fireworks Festival, another part of Maltese heritage, in this location overlooking Malta’s Grand Harbour – a site that played an intrinsic role in Maltese history and which enthrals every visitor to the Island.”

Mr Farrugia went on to recount how Kinnie came to be and acknowledged the late Mr Anthony Miceli Farrugia, who initiated the idea that Farsons produce a bittersweet beverage as an alternative to the American colas that were entering the local market in the 1950s.

During his speech, The Honorable Prime Minister Dr Lawrence Gonzi said “During the last sixty years, Kinnie has accompanied our country and people throughout our history, from Independence to membership in the European Union. It is as a result of this that Kinnie can be considered as the symbol of modern Malta. Kinnie is also a witness to the innovative and creative spirit of the Maltese people and their ability which along the years has continued to flourish. In the name of the Government and the Maltese people I wish to thank the Miceli-Farrugia family who always believed in the potential of our country and the Maltese workers. The contribution of this company, which today employs 800 people, is very important to our country. I would also like to thank all the employees of the company both present and also those who have worked in this company throughout the years. Their dedication has helped Kinnie remain one of the most successful quality drinks.”

He was then presented with a memento of the occasion – a framed advert of Kinnie from the 1950s, by Mr Farrugia.

Guests on the night were treated to a new Kinnie cocktail, Kinnie Kiss, as well as Kinnie sorbet, made especially for the occasion and Kinnie cupcakes.