About - Group Structure - Trident

About / News

News details

Paris Flight For Burger King Winner 8/21/2003

Last June Burger King launched a series of three delicious wrap meals: Beef Wrap Meal, Chicken Wrap Meal and Tuna Wrap Meal, each consisting of a wrap, fries and drink. Customers choosing to Go King, also benefit from a free Corny cereal bar.

"The wraps have been popular products and we are confident that they will continue doing well, especially as a lighter option," said Mr. Kevin Micallef, Marketing Executive.

In conjunction with this great promotion Burger King held an exciting competition where customers were asked to send in an SMS and participate in a draw to win a free flight to Paris courtesy of Howard's Travel and Lufthansa. The lucky winner is Mr. Roswell Bugeja from Mgarr, Malta. He was selected randomly and was asked a Burger King-related question in order to claim his prize.

"We were really pleased with the overwhelming response we received," added Kevin Micallef.

Burger King restaurants are situated in Valletta, Sliema and Paceville. The franchise is operated in Malta by Simonds Farsons Cisk plc through its subsidiary Food Chain Holdings Limited.