About - Group Structure - Trident

About / News

News details

The Famous Grouse 40 scoops another gold 19/08/2014

The Famous Grouse 40 year old blended malt has secured another win after taking gold in the International Spirits Challenge 2014 Design and Packaging Awards.

The prestigious award is just the latest win for this rare blend after scooping the prestigious Trophy Award – the highest accolade - at the International Spirits Challenge 2013 for the Distillers Blended Malt category last July. It also won gold at the International Wine & Spirit Competition in the Deluxe Blend category.

The award-winning blend enjoyed further success at Drinks International's Travel Retail Awards 2013 when it was named 'Best Luxury Drinks Brand of the Year' and a Trophy Winner, as well as taking gold for Travel Retail Exclusive at The Spirits Masters Awards 2013.

Only 276 decanters of the 40 year old blend were created and launched exclusively to Travel Retail in 2013 before becoming available to markets last November.

The elegantly crafted decanter was created in partnership with Scottish designers Timorous Beasties. Hand engraved with a bespoke design of the brand's icon, the red grouse, nestled amongst beautifully detailed foliage, the decanter is completed with a Scottish silver stopper, and cased in a luxury wooden gift box.

This marks the third time that The Famous Grouse has worked with the design team at Timorous Beasties, having commissioned a limited edition gift carton in 2009, followed by a limited edition gift tin in 2010 to mark 30 years as Scotland's favourite whisky.