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St. Patrick's Day: from an Irish holiday to a worldwide celebration 11/03/2008

Guinness and St. Patrick’s Day help millions celebrate Irish heritage

St. Patrick's Day is celebrated each year on March 17 and it is a national holiday in Ireland to honor one of the country’s most famous heroes. With more than 60 million people worldwide claiming Irish ancestry including the 4.1 million citizens of Ireland, St. Patrick’s Day is truly a global celebration.

Whether it is a festive celebration with lavish parades such as those in Singapore and the United States, or the “honorary Irishmen” of Russia or Spain who flock to their local Irish pub, one element of the celebration remains constant and authentically Irish: Guinness Draught, Ireland’s best-selling stout and most recognizable export. Much like St. Patrick’s Day itself, Guinness is rich in Irish history and tradition and is enjoyed worldwide.

“St. Patrick’s Day and Guinness are widely recognized around the world as Irish icons,” said John Hudson, Guinness Master Brewer. “There’s no better way to celebrate the Irish heritage than by enjoying a pint of Guinness, responsibly, on St. Patrick’s Day.”

On Saturday, 15 March, a good number of pubs in Malta will be celebrating St Patrick’s Day with typical Irish music and special Guinness promotions.

Guinness is imported, marketed and distributed in Malta by Wands Limited, a subsidiary company of the Farsons Group of Companies.