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The Actimel Challenge: try Actimel for two weeks and feel the difference! 15/03/2005

Danone is challenging consumers to drink Actimel everyday for two weeks to discover its benefits – or get their money back! Customers must drink one bottle a day for two weeks and if not satisfied, they are refunded the price paid for the purchase of three packs.

Intestinal flora plays a critical role in the body, being a natural barrier against harmful bacteria. Scientific tests show that Actimel helps support the body's natural defenses as it contains an exclusive pro-biotic culture called Lactobacillus Casei Imunitass. Acting on the gut, L. Casei Imunitass helps to balance the intestinal flora and thus, the body’s natural defenses. This is why Danone is challenging consumers to drink it everyday for two weeks and discover its benefits.

“This challenge generated a lot if interest in Italy and in the UK so we have decided to extend it to our customers in Malta too. I am confident that they will not be disappointed!” said Ms Cynthia Caruana, Brand Executive for Danone in Malta.

This offer is available in all leading supermarkets in Malta and Gozo until 2nd April 2005. For more information on how to apply for the refund, please visit http://www.actimel.it/.

Danone products are imported, marketed and distributed in Malta by Quintano Foods Limited, a fully-owned subsidiary of Simonds Farsons Cisk plc.